Right now, raising your prices feels risky.

You know your work is worth more than what you’re charging, but when you even think about increasing your rates, your brain goes straight to:

- What if everyone leaves?

- What if they get mad and push back?

- What if I can’t replace them?

So you stay where you are.

You keep old prices for loyal clients even when your skills and products have upgraded. You throw in extras, nail fixes, and discounts you never charge for. You tell yourself you’ll increase your prices “next month” and it's already been a year.

Meanwhile:

- Your rent and supplies cost more.

- Your time is stretched.

- You resent some of the clients you’re scared to lose.

This isn't just about money. It is about feeling safe enough to say, “This is my price,” and stand on it.

That is what this system is built to fix.

I built this because...

I watched talented nail and beauty pros drain themselves while staying stuck at beginner pricing.

Because they were terrified of:

- Clients saying “You’re too expensive.”

- A long‑time client leaving for a cheaper nail tech.

- Getting pushback from clients

You overthink every price conversation to keep everyone comfortable but yourself.

-You decide for them, what your clients can afford.

-You feel guilty for wanting to charge more.

-You treat your prices like a favor instead of what you actually deserve.​​​​​​​​​​​​​​​​

This is your step‑by‑step process to stop doing that.

Raise your prices, keep the right clients, and finally feel aligned with what you charge... backed by data.

You don’t need a bigger clientele before you deserve better prices.

You need clarity, a plan, and the confidence to follow through.

What's Inside No Apology Pricing:

Module 1: The Mindset Behind Success as a Nail Artist (and Charging What You're Worth).

Your skills aren’t the problem. Your belief in what those skills are worth is.

In this module, we’re clearing out the self-doubt that’s keeping your income stuck.

We’re calling out the imposter syndrome that makes you panic every time you think about raising your prices, and the voice that says you’re not “that good yet” even though your work proves otherwise.

You’ll learn how to stop thinking your success is due to luck, and start owning the fact that you’re a high-level professional.

Because if you don’t believe you’re worth it, your clients won’t either.​​​​​​​​​​​​​​​​

Module 4: The Real Numbers Behind Your Services

We’re done guessing. It's time to look at the actual numbers.

In this module, you’ll calculate what each service actually costs you, including the stuff you’ve been ignoring. Like product waste, time spent on education, and replacing your tools, with a real time interactive calculator.

You’ll see the proof in black and white: Why your business might currently be an expensive hobby, not a profit center.

And this might surprise you...losing a few price-shopping clients actually makes you more money and gives you back hours of your week.

This is where feelings stop running your business and facts start building it.​​​​​​​​​​​​​​​​

Module 6: Boundaries That Actually Stick

You can’t scale without boundaries. Period.

In this module, we’re fixing the gaps that let clients show up late, cancel last-minute, or expect free nail art “because we’re cool like that.”

You’ll learn how to communicate your policies without sounding rude...so clients respect your time instead of testing it.

We’re covering late fees, cancellation policies, deposit structures, and how to say no when a client asks for “just one more design” without having any intention of paying for it.​​​​​​​​​​​​​​​​

By the end, you’ll have a business that supports your life, not a schedule that drains it.​​​​​​​​​​​​​​​​

Module 5: The No-Apology Price Increase

The exact scripts to announce your new prices without saying “I’m so sorry” or “due to rising costs.”

You’ll learn the psychology behind why certain language makes clients push back, and what to say instead so they accept the change without question.

Plus, how to handle objections before they even show up in your DMs, and what to do when someone says “that’s too expensive.”

This is where you stop explaining your prices and start stating them as the standard.

Module 3: Why Charging Your Worth Feels So Hard And What to Do About It

We’re breaking down exactly why your brain panics when it’s time to raise prices or say no to a difficult client.

You’ll learn the 4 survival responses that keep you stuck...fighting with yourself, avoiding hard conversations, freezing up when someone questions your rates, or people-pleasing your way into burnout.

Plus, the 5 types of imposter syndrome traits that make you second-guess everything, even when you’re booked solid.

This is where you stop thinking like someone who just does nails, and start making decisions like the business owner you actually are.​​​​​​​​​​​​​​​​

Module 2: The Real Reason You are Afraid to Raise Your Prices

You keep blaming the economy, your area, or the slow season.

But that’s not what’s keeping you stuck.

It’s the mindset block, That makes you believe that your clients will leave if you raise your prices $10 or $20.

We’re showing you why your brain fixates on ignoring the "cost of inaction", (the money you lose every day by staying underpriced).

You’ll learn how to get out of survival mode and start thinking long term, so you can raise your prices without spiraling every time you tell your clients "how much"

This is where you stop treating every pricing decision like it’s life or death.​​​​​​​​​​​​​​​​

Why Trust Me?

Hear me on this…

I know what it feels like to be the industry's best kept secret. I spent years staying late, giving away free art, and was terrified that a 5 dollar price increase would leave me with an empty book.

I was busy and talented, but I was broke and burnt out.

I realized that my problem wasn't my skill, it was my brain. I was operating from a survival system that kept me from growth. So, I did the work... I studied the psychology of worth, the math of profit, and the boundaries of an expert.

And I stopped surviving, and started scaling my business.

I built a system that allowed me to stop donating my time, and start getting paid for my talent. I went from struggling to pay booth rent, to building a six figure business full of clients that respect my time and maximized my income .

Then I built a system.

I created No Apology Pricing because I am tired of seeing amazing nail artists getting paid like amateurs. I am here to give you the psychological tools and the literal scripts that I used to stop apologizing for my prices and start saying them with confidence.

I’m not just teaching you how to change your prices. I’m teaching you how to own your worth.

Who This is For:

This system is for you if:

The Investment: $497

You're busy but broke. Your books are full, but your bank account doesn't reflect how hard you're working.

You feel a pit in your stomach every time you think about raising your prices because you're terrified of losing your best clients.

You have shaky boundaries. You find yourself giving away free nail art, ignoring cancelation and late fees, or staying late for clients who don't respect your time.

You're stuck in 2022 pricing. You know your costs have gone up and your skills have improved, but you're still charging prices from years ago out of fear.

You second-guess yourself every time someone compliments your work.

You have the certifications and the talent, but you still feel like you're not worth it when it comes to charging a premium.

You're ready to move from the nail artist who over serves, to the expert who owns her worth.

You want a “get rich quick” hack without doing any inner work or having uncomfortable conversations

You are looking for a marketing course that covers everything like content, posting, and booking strategies

You aren't willing to enforce your boundaries with clients

This is not for you if:

The Math of the Increase:

One-time payment. Instant, lifetime access

If you raise your prices by just $5 and see 15 clients a week, you make an extra $300 a month. The course is paid for in less than 7 weeks.

If you raise your prices by $10 and see 15 clients a week, you make an extra $600 a month. The course is paid for in 4 weeks.

In one year, that $10 increase adds $7,200 of pure profit to your pocket without you working a single extra hour.

Right now, your'e leaving that money on the table. It is time to stop being the industry's best kept secret, and start getting paid like the specialist you already are.

FAQ:

Q- What if I raise my prices and lose all my clients?

A-This is the biggest fear every artist has, but the math and the psychology say otherwise. Most clients stay for the relationship and the quality, not just the price. This system shows you how to filter out the price-shoppers and make room for clients who value your work. Even if you lose a few clients, the math shows you will likely make more money while working fewer hours.

Q-I am just a solo artist in a small suite. Is this for me?

A-Yes. In fact, it is even more important for solo artists. You don't have a front desk or a manager to hide behind. You are the CEO and the Specialist. This system gives you the scripts and the confidence to hold your boundaries when you are the only one in the room.

Q-How long do I have access to the course?

A-You have instant, lifetime access. You can move through the modules at your own pace and return to the scripts and the notice every time you're ready for another increase.

Q-I'm terrified of the awkward conversation. Will this help?

A-That is exactly why Module 3 and Module 5 exist. We are looking at the moments when your brain decides the safest way to handle a threat, is to people-please your way out of it. We give you the exact words to say so the conversation is professional, not personal. You'll learn how to neutralize pushback before it even starts.

Q-When will I see results?

A-You can start implementing the mindset shifts and the real numbers behind your services immediately. Most students are ready to give their new price notice within 14 days of starting the system.

Q-Is there a payment plan?

A-The investment is a one-time payment of $497. This ensures you have full, immediate access to every module and script so you can start increasing your profit right away.